minä perhonen x HobonichiTote Bag

      These small tote bags are made with the same textiles used in minä perhonen Hobonichi Techo covers.



      The soda water bag is made with the same textile as the 2019 minä perhonen soda water cover, while imagine and mermaid are made with the same textiles used in their respective 2018 techo covers. The bag is big enough to fit a Hobonichi Techo Cousin along with your wallet and any other personal items you’ll need when you’re out.



      The soda water tote bag is non-gusseted. Each blue dot in the Jacquard weave textile is woven in a different direction, giving the pattern a unique sense of motion.



      The soda water cover has a light gray background dotted with woven blue circles, but look closely and you’ll see there’s more to it. The dots are not depicted as solitary circles, but when we look at the design, our eyes can see each dot individually. That’s the playful effect of this textile’s experimental polka-dot design.



      The light pink interior looks lovely when peeking out from the cool-colored bag.

      The imagine tote bag is a non-gusseted design made from smooth cotton. In this dreamy, mysterious design, animals gather in a curious forest. It’s a lot of fun to study the design and find all the animals hiding deep within the design. The bag is navy blue with a gray print on the front, making it match well with everyday outfits. The inside of the bag is a solid dark blue.



      The mermaid tote bag is made with an intricately embroidered textile that resembles fish scales or sea waves. It comes in green or gray to match the 2018 mermaid techo covers.



      The base material, called “dop,” is a special cloth created for making chairs and other furniture. It’s created by pasting together two differently-colored textiles front to back, and it’s the first time minä perhonen has used dop cloth together with the mermaid textile. The mermaid bag has a gusseted design and feels cozy to the touch.

      All three tote bags have sophisticated and subdued designs that never get old. Just holding the bag in your hand can put a smile on your face — that’s the power of a mina perhonen textile.

      About minä perhonen

      minä perhonen is a fashion brand created by designer Akira Minagawa.
      First founded in 1995 under the name minä. Opened the first shop in Tokyo in 2000, and renamed the brand name to "minä perhonen" in 2003.
      In Finnish, “minä” means “I,” and “perhonen”means “butterfly,” expressing Minagawa’s hopes to create designs as light-hearted and beautiful as the flapping wings of a butterfly.
      minä perhonen Website



      Interviewswith minä perhonen’s Akira Minagawa on Hobo Nikkan Itoi Shinbun:
      From a Single Grain of Wheat (Japanese)
      The Fish Market and the Sewing Machine (Japanese)

      Staff List

      Photographer
      Styled Images: Motofumi Sannomiya / Product Detail: Hiroyuki Oe
      Stylist
      Mio Kiyomiya
      Makeup & Hair
      Suzuki Mikiko
      Model
      Naomi Yamaguchi (Gunn's)
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      minä perhonen x HobonichiTote Bag
      JPY6,4808,640

      Normal
      Available

      Specifications

      imagine
      Size
      W: 225 x H: 280 (excluding handle) x T: 5 mm / W: 11" x H: 9.8" (excluding handle) x T: 0.2"
      Weight
      Approx. 46 g
      Main material
      Cotton, synthetic leather
      soda water
      Size
      W: 230 x H: 293 x T: 3 mm / W:9.1" x H: 11.5" x T: 0.1"
      Weight
      61 g
      Main material
      Exterior: Cotton, polyester mix
      Interior: Polyester
      mermaid - green
      Size
      W: 250 x H: 250 (excluding handle) x T: 60 mm / W: 9.8" x H: 9.8" (excluding handle) x T: 2.4"
      Weight
      Approx. 125 g
      Main material
      Polyester blend
      mermaid - gray
      Size
      W: 250 x H: 250 (excluding handle) x T: 60 mm / W: 9.8" x H: 9.8" (excluding handle) x T: 2.4"
      Weight
      Approx. 125 g
      Main material
      Polyester blend

      Please Read Before You Buy

      In order to provide you with the most satisfaction for your product, we've compiled a list of warnings, potential issues, and tips to keep in mind for this particular product. Please be sure to read this information carefully before placing your order.

      Embroidered sections may vary in thickness and slightly curl

      Due to the nature of the manufacturing process, the thickness of the embroidery may vary, causing it to slightly curl off-course. (mermaid)

      Hand-printing and resist-printing methods result in smudges and markings on the surface

      The print methods for this product include hand-printing and resist-printing. This results in smudges or markings that vary by product. In addition, rubbing the material against other surfaces may cause the dye to stain. Staining is especially a risk when the material is damp with water or sweat, so handle with care around clothing or other belongings.
      The cover exterior contains a raised-nap finish that may attract dust or other particles. You can use a lint roller to clean the cover, but be sure to avoid using tape with strong adhesive, as this may damage the material. (imagine)

      Product specifications may contain slight variances

      Each and every product is individually made by a factory worker. Best efforts are made to ensure consistent sizes and specifications, but there may be slight differences.

      Color may vary slightly based on viewing screen

      The color of the product may be slightly different in actuality than compared to how it appeared on a computer or smartphone screen.