PAMM is a brand that focuses on the idea of “Wear my thought,” and features attractive pajama sets designed to be worn during the time when you are truly all to yourself: in your dreams.
We created a pair of socks using the standard Thanks Sea pattern, which we also used for the techo cover.
Unlike the pajamas with prints on organic fabric, socks are made of stretchy knitted fabric. In collaboration with Tricoté, a lifestyle brand that offers products made from knit fabrics, we used knitted fabric to express the pattern using yarns of different textures. They come in two colors: white and blue, and green and white.
When printed or woven, the curves look like waves, but the shaggy pattern expressed with knit fabric on these socks make them look like seaweed and anemones swaying in the ocean.
You can enjoy a different look by turning it inside out.
The mid-length can be used for general purposes, and the wool blend fabric would be comfortable for the cold season.
The PAMM collaboration lineup includes techos and the pajamas the design was based on.
This series of homewear was created by the fashion brand “spoken words project.”
Products are produced sustainably with organic cotton or recycled materials. The brand encourages customers to consider themselves and what they want, and let that guide their fashion choices.
Wearing PAMM means rethinking fashion communication.
What should I wear?
Think about it again.
If you think about your daily life and feel moved, you’ve got a unique time ahead of you.
What are clothes? Find your thoughts on it, and wear them.
PAMM: Wear my thought.
https://pammpamm.store/
Size | H: 330 x W: 120 x T: 3 mm / H: 13" x W: 4.7" x T: 0.1" |
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Weight | Approx. 34 g |
Main material | Acrylic, nylon, wool |
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If you’ve used any of these products, we welcome your notes on what you like about them or what led you to buy them so we can share it with customers who are currently considering these products. We’d also love to welcome comments from customers who purchased their techo outside the Hobonichi Store or received their book as a gift.